What the heck are ‘demographics’ and why do they matter to you as an artist?

Read the why they matter and participate in the fun over at the Make Art That Sells Blog.

xo,

LRS Team

Zoe Tucker is an independent Art Director based in Brighton, UK (where the Global Art Gathering happened!). Specialized in children’s books, Zoe has over 17 years in the publishing industry working in-house for Random House, Penguin and Scholastic.

Now freelance, Zoe remains Art Director of Alison Green Books (an imprint of Scholastic UK), where she commissions some of the world’s greatest picture book artists. She also consults with animation and production companies Magic Light Pictures and Dog Ears, Ireland.

Zoe is also the most recent addition to the Global Talent Search Judging Panel and there is a great behind the scenes article on Make Art That Sells introducing Zoe and to catch a glimpse into a day at her office.

Zoe Tucker

Zoe’s desk in a shared studio in Brighton, UK

Zoe’s Favourite Item in her Office

Read the full article on Zoe here.

xo,

LRS Team

We loved watching our feeds turn into seas of blue from Mini Assignment #2 “Fifty Shades of Blue”.  Mini Assignment # 3 is up over the Make Art That Sells Blog.   It’s all about The Word.

“As your third mini in preparation for the 2015 Global Talent Search, your mission today is to photograph the word “the” wherever you see it.”  Read the rest of the full details over here!

We can’t wait to see what everyone comes up with and don’t forget to use #mygtsprep and #theword in your posts.

xo,

LRS Team

We have LOVED seeing all of the socks from yesterday’s mini assignment pop up across Instagram, Twitter & Facebook with #mygtsprep.  Nice work!  Today, we bring you mini assignment #2: Fifty Shades of Blue 

Below Lilla has taken five hues of blue (gouache and watercolor) and added Naples Yellow to each. Look at the results! Softer shades.

Check the Make Art That Sells blog for instructions for the assignment and for all the information about dates, times and links to the assignments themselves, go to: makeartthatsells.com/mygtsprep

Remember to share your shades of blue on social media, including the hashtags #mygtsprep #blue.

Having a few shades of blue under your belt will be useful when you get the first Global Talent Search assignment, which will be released soon!

xo,

LRS Team

With the Global Talent Search just around the corner, Lilla has created a whole series of original mini assignments to help you get yourself prepared.

The assignments will be posted each day for 5 days, so check the Make Art That Sells blog and look out for #mygtsprep on our social media platforms!

This year’s assignments will be delivered in a slightly different format. All three assignments will evolve around the story of a fictional character: Antoinette from Brooklyn. By following a day in the life of the fabulous Antoinette, you’ll glean key information on an important demographic, and respond to the assignment with your end consumer in mind.

For all the information about dates, times and links to the assignments themselves, go to: makeartthatsells.com/mygtsprep

And please share what you come up with on social media using #mygtsprep or in the comments, we always LOVE to see what you’re up to!

And if you haven’t signed up for the Global Talent Search yet, you have until August 12, 3:59pm PDT / 6:59pm EDT / 11:59pm BST (UK) to do so!

Put yourself in the starting blocks for the Global Talent Search 2015!

The LRS team

Hello!

I’m throwing a BIG art party and you’re invited! I’m discontinuing 3/4 of my prints forever, so now is your chance if you’ve had your eyes on some. Also new original paintings and children’s book spreads! I’m making room in my studio.

Two days only!!

9am PST Monday thru 9pm PST Wednesday

Enter the code FLASH at checkout!

Check it all out here on Etsy.

xo,

Mati