Month: October 2015
We’re having so much fun with this mix and match Halloween card by John Coulter for Papyrus.
This fun creative spin is something to ‘jump and scream’ about. Happy Halloween!
The Studio Ladies
Please join me for a studio tour & I’ll also reveal how to determine how much talent you have! Don’t miss this. Download periscope ahead of time & find me @lillarogers.
See you all then!
I’ve been doing some work for a cafe in London in Rotherhithe. I was lucky enough to able to visit this past summer! Here is their site: Canada Water Cafe. Yum! It’s been a fun project and was a great visit.
Below are courtesy of their Instagram account: canadawatercafe
There is lots of llama love in this poster set for my favorite Dutch kid’s shop, PSikhouvanjou. If it’s bears you prefer, “Thierry the Bear” is also available at PSikhouvanjou’s fabulous online shop. (ps. They ship to the U.S.!) Order yours here today!
This coming Monday we begin the Make Art That Sells Parts A and B courses, LIVE for the last time.
(That means I’ll be doing reviews of the work in class, there will be the private Facebook group and more.)
If you haven’t signed up already, get crackin’ here because it all begins on Monday.
So what I like to do before I start a project is to get my organizational system ready. And that’s what you’re going to do today.
Get a three ring notebook for all the downloadable handouts you’re going to get. You’ll get loads of forms, info sheets, tips and more, and you’re going to want to save them.
Go ahead and make tabs for your binder, one for each of the 5 weeks.
Here’s what I did, to show you what I mean:
See you in class!
Sometimes I swear I’m from another planet.
It’s all peaceful and beautiful there. I miss it.
Fill this in:
I miss my home planet.
It looks like ___________________________________ (describe). I had a really cool job on my planet. I was a ___________________.
My name was _________________. My planet’s name is _______________.
Coming from another planet explains why I _________________.
Why did I create this assignment for you? Because making art is about being a bit weird.
I can’t wait to see what you do!
Today you’re going to draw your shoes in any style you like. Draw your way.
I picked this because it’s a common item and fun to draw.
Think about the view. You can draw a top view or a side view, for example.
Draw only in pen at a café on the back of your receipt.
Take only 15 minutes.
Why did I pick shoes for your assignment? So often we draw for a purpose: a job, a paid assignment, as a gift for someone, for our Etsy shop. That can put undue pressure on the experience of art-making. In my course I stress that you draw for the fun of it for the first few days of every week. I give you a specific topic to draw.
You love art, remember? For this, just draw. Get to know the subject matter. Have a play date with the subject matter. In class, I call these little drawings the Mini assignments.
For the purpose of Mini’s it’s also key to keep the thing you’re going to draw very finite and small so as to not overwhelm you like, for example, drawing the entire New York skyline.
Can’t wait to see your shoes!
Ps. It’s also key to have the subject matter something that matters to you, like your own shoes. That gives you a greater sense of involvement. However, art rules were meant to be broken, so you can draw shoes that you wish you owned, too.
And the winner is…
Giant congratulations to Kate Mason for her extraordinary work! Her lush, ripe, saturated color infuses her patterns and product designs. It’s the opposite of a limited palette; it’s about subtle nuances of color. I love how she can have happy palettes and very sophisticated ones, too.
We believe in the broad appeal of her work, yet at the same time she’s able to convey a sophisticated, charming individuality. We feel that her style is irresistible.
We are delighted to now be the exclusive agency representing Kate. We can’t wait to fill her docket with commissions, licenses, and consultations with VIPs. Art directors, contact us to get dibs on Kate for your projects! Read more about the prizes Kate’s won here.
We’re thrilled to announce that we are taking on two more of the finalists!
Can you find the gnome in the piece above? Katie Vernon is a trend leader and a master watercolorist. She’s got a gorgeous color palette going on (I love her use of grey), charming hand-lettering, and an eye for quirk. You should see the florals and maps on her website. We’ve loved her work since she did the poster for our Global Art Gathering in Brighton, England. We are out-of-our-mind thrilled to now be representing her.
I loved Clairice’s final assignments that she delivered in the Make Art That Sells classes. Each assignment she turned in was a jaw-dropper of gorgeousness. Her design sense is impeccable and her lettering knocks our socks off. Even her logo is a gem. We’re excited about bringing this new look to our group. We’re thinking packaging, home decor, fabric, and tons more. See her work here.
Congratulations, winners! And a big congratulations to all the Finalists: Akiko da Silva, Katie Wilson, Nikki Upsher and Susan Evenson! You each did gorgeous work and we know your careers will thrive.
Read how we picked the winners here.
Lilla and the Studio Ladies
1. Here’s the equation. It’s where a recognizable, masterful style with a strong point of view meets a highly marketable look for a range of markets. The larger the overlap, the better. Here are my notes written during our team meeting.
Here’s Kate Mason’s work for the final assignment. It’s got it all.
Can we envision getting loads of work for the artist in a number of categories such as home décor, bolt fabric, children’s books, magazines, wall décor, gift, paper, apparel, advertising? Yes.
2. We look at the body of work on the artists’ websites. Is it consistently strong? Are there plenty of images? Does it excite us?
Here’s Katie Vernon’s map from her site done for the Make Art That Sells ecourse. This stunning piece can get map work in editorial, and there are loads of icons here that can be repurposed for other markets, from bolt fabric to home décor.
3. Is the winner a good fit for the prizes, such as a home décor line with Margo Tantau, VP of Creative at Midwest CBK, a Dot&Bo product, etc?
4. How are the drawing and painting chops? Masterful use of color?
As our artist Flora Waycott says “That Kate knows how to work her paintbrush”.
5. Is there work which embodies non-commercial exploration? This bodes well for career longevity. What’s too edgy now will be marketable in the future. Another way to say it is ahead of trend.
6. Is the design of the piece impeccable? We are talking design elements like balance, unity, movement, contrast, conflict as evidenced in Clairice Gifford’s work. Not to mention color.
7. We love lettering. Lettering gets work from greeting cards to ad campaigns. We loved the very polished and exciting typography we saw from Clairice Gifford in her final assignment.
8. Is it a look that we don’t currently have, and that we’ve been looking for? We don’t want to cannibalize a style we already represent. It’s great to broaden our reach with new looks.
9. We pride ourselves on representing artists that maintain the utmost in professionalism. That means they meet deadlines, are pleasant to deal with, and so forth. This was evidenced in our communications with them in email and skypes, and how they delivered work of a consistently high standard in my courses and for the Global Talent Search.
So that’s the thinking behind making our selections. It’s an art, however, not a science, and it has to do with which artist is a good fit for our brand.
We truly loved all seven Finalists. We wish we could have taken them all on, and hope they’ll try again next year. (Both of our artists Flora and Kate entered the Global Talent Search two years in a row!)
Thanks to all of our judges!
Lilla and the Studio Ladies